Recycle your Old Trainers for a Great Cause and Get 25% Off a New Pair!
Need a new pair of trainers? Want to get rid of your old runners in an environmentally friendly way AND support a great cause?
Lifestyle Sports have teamed up with adidas to launch a novel initiative called the Trainer Scrappage Scheme which means you can bring any old pair of trainers to Lifestyle Sports stores during April and get 25% off any new pair of adidas Supernova or Response runners. adidas will process the collected trainers and an estimated 1,000 pairs will be donated to the Chernobyl Children’s Project International charity on the 24th anniversary of the Chernobyl disaster. In addition to the trainers, Lifestyle Sports will also donate tracksuits & t-shirts (valued at €30,000) to this charity.
Ireland’s sporting heroes are giving their full support to the scheme with Brian O’Driscoll and Johnny Sexton donating their old trainers to the cause at events in the Dundrum Town Centre and the Stephen’s Green Centre! Lifestyle Sports – adidas 2010 Race Series ambassadors, Brian Maher from Spin 103.8’s Zoo Crew and actress and fashion journalist Holly White have also handed over their tired trainers to prepare for their participation in the race series. Lifestyle Sports will be working closely with Holly and Brian over the coming months, advising them on their training schedules and also working with them on their nutrition – follow their progress via their blog on www.lifestylesports.com and on our Lifestyle Sports facebook page.